Zip Intro Video
Zip Intro Video is a free, easy-to-use tool that showcases job seekers through video. The tech company needed a copywriter to lend a voice to their newly formed brand. I penned the User FAQ, Viewer FAQ, and various other sections of their site. I also obtained coverage for their product, most notably on USAToday.com.
Goals: Create an entertaining, informative voice to be used in all collateral and branded elements.
Type: Copywriting, branding, and public relations.